PIXEL ADVERTISING, INTERNET ADVERTISING, ONLINE MARKETING

Pixel advertising, internet advertising, online marketing, targeted pixel advertising through a high traffic search engine, internet advertising at its best.

Of course pixel advertising is taking the scatter gun approach to marketing; but that can apply to television and newspaper advertising as well. You simply know that if you reach enough people a percentage of them are going to be your target market. However, you are paying to reach X number of people and not all of them are going to buy.

Start of article about Internet advertising and pixel advertising.

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At the point of writing this, I am bound by an NDA (Non disclosure agreement) which prevents me from providing precise details but I can at least explain the basis behind James's ideas at actually using pixel advertising to target certain markets.

The media coverage that Boogami received ensured that the initial success enabled James to build a development team around him to take Boogami to the next stage. There are now a number of projects on the drawing board and in various stages of development to ensure that Boogami users keep coming back to participate and use a number of free services.

PIXEL ADVERTISING

These free services will be funded by further pixel advertising revenue and advertisers will be able to select categories to determine where their advertising is displayed and target particular audiences. So you may have a product that is aimed only at females living in the UK, or men of a certain age living in the USA.

So, providing Boogami retains its loyal following and continues to grow in popularity due to the added value of numerous additional free services, the targeted pixel advertising is likely to prove extremely profitable for those quick enough to snap up the pixel blocks.

I have no doubts that Boogami is going to be a runaway success. The name runs off the tongue, the concept is almost perfect and the young man behind it has the motivation and discipline to turn this search engine into a British success. Will our American cousins take to it? Well us Brits have adopted Google and put up with their dreadful spelling mistakes, so why shouldn't Americans back this new kid on the block. After all, Americans are more likely to support a winner than the UK who love an underdog until he becomes a top dog.

The question remains - is pixel advertising as a form of internet advertising the way forward?